More than 30 billion videos were viewed in November, 2009. A lot of those videos were advertising or marketing productions. So you might be thinking about getting into the online video marketing arena as well but might not know exactly where to go. Places like ReelSEO.com offer up loads of fantastic information but it can be overwhelming if you don’t know where to start. So here are some quick basics.

Fit your video to your messages. You need to really know what it is you want to tell people and then use a specific type of video. Starting a new firm or launching a new manufactured goods? You need some sizzle and could do well with something that leaves them wanting more information. Increasing awareness of your manufactured goods or firm? Many viral videos are viral because they’re amusing so this might be a excellent way to go. But, if you want to get valuable information about your products to the masses then you might do well with a video review to show how it works etc.

After you’ve got a grip on what you want to say you can start looking at some more technical points. The reflect you must do is include a way for the viewer to interact or get more information. That means dropping a link, contact information or other way for them to go forward. If you’ve got a manufactured goods to sell then you need a call-to-action in the video. After all, if they are watching the video, they probably searched for the info and might be ready to buy. Give them the opportunity to do so.

Getting people to the video requires some search engine optimization. Including as much useful information as you can with the video is key here. A descriptive title, accurate keywords and a small but compelling description will help. So will subtitles or closed captions as they are generally text files that are fully indexable by search engines like Google. As an added bonus, they’re fantastic to help spread the message without sound.

Viral videos are called so because they spread themselves meaning you don’t have to do all the work. You do have to give viewers ways to share those videos so they can go viral. Linking the video to YouTube, Twitter and Facebook is essential. Myspace is another outlet. By giving tools to the viewers you are enabling them to help you by spreading the word on their own. In the end it’s what’s needed to get the word out in a huge way.

While these are only a few basics for getting started in online video marketing you can certainly find hundreds more. If you want to do it yourself you will need heaps of information which can be found online. If you are going to pay someone to make and manage the campaign for you, your best preparation is still to amass information so you know what you’re getting and how it’s working. [youtube:S9Y1_jXB4UA;[link:Video Marketing Services];http://www.youtube.com/watch?v=S9Y1_jXB4UA&feature=related]

If you would rather trust your company’s video marketing efforts to the internet’s #1 source for youtube video marketing, consider ReelSEO. ReelSEO has an army of video marketing specialists ready to provide your company with professional online video marketing services.

And Cut, that’s a wrap. So you’ve got your video edited and place online. Fantastic, now what? Well you need to do some legwork so that it’s simpler for people to find your video. No, it’s not a massive amount of work but it is a necessity because the whole point of making the video is to have people watch it, right? Right! So follow these simple tips and you’re on your way.

Backlinks – The more places your video is linked, the more possibilities there are of finding it right? But how do you intelligently make backlinks so that they stay where you place them and they bring traffic to your site? Simple, follow this three step process and you’ll be on your way First, when you upload you video, make press release or announcement that can be distributed with links to the video, your site and any information that might draw viewers in. Second, submit links to online directories, social bookmarking sites and the major social networks like YouTube, Facebook, Twitter and myspace. Third, make contact with people who have forums and blogs that pertain to your specific topic so that you have a built-in network of places you can drop links in. By doing all of that you will make your video far simpler to find than it would have been without these links. Plus that means you’ll start showing up higher in Google search engine results because this is a major factor that Google looks at.

Subtitles and Captions – Not everyone can hear or speaks English so you need to make the information in your video as accessible as you can. That means subtitles and captions for your video. There are numerous services that can help with this and since many are saved as text files they are extra information that Google can use to determine how valid and vital your video is when people are searching for that specific information. The other bonus is that even people who are at work and might not be able to listen to the sound of the video will get the message. It ensures the widest possible spread of the content of the video since you’re giving it to people in as many forms of media as possible. Be sure to include a URL or contact information so people know where to go to get more info.

Shotgun approach – Place your video everywhere. Or at least everywhere you can. If you really want people to see it and come to see you then you need to place it in places they will go like YouTube, MetaCafe and other video sharing sites. Maybe place an abbreviated form of the video there with links and text telling viewers that there’s more to see and that to see it they have to come to you. That’s a traffic concentrate right there!

While these all may seem very simple, they are also very vital. Subsequent these quick tips will get your video out there in front of the masses and your message across quicker than you can imagine. The backlinks and multiple placements will give you better search rankings and results and the subtitles or captions will have the added bonus of also allowing more people to realize the content of your information. That’s always a excellent thing. [youtube:RrgBc1b41xc;[link:YouTube Search Optimization Tips];http://www.youtube.com/watch?v=RrgBc1b41xc&feature=related]

These are some brilliant tips, but you might want to consider working directly with a company that provides professional video search engine optimization services for business. Consider the internet’s most trusted source for video seo (vseo), ReelSEO.com.